Zaid Firdaus is a seasoned business leader with over 15 years of diversified experience in corporate marketing, investment strategy, and professional development. Currently serving as the Executive Director of Business Development & Career Strategy at AXE International, he plays a pivotal role in shaping strategic direction, driving business growth, and developing tailored career pathways for clients in the education and corporate sectors. His expertise in corporate marketing was sharpened through key roles in leading organizations, including his tenure at Maxis Communications Sdn. Bhd., where he specialized in marketing and event strategy. He also served with Malaysia Airlines from 2000 to 2006 as a cabin crew member, where he gained significant experience in customer engagement, service excellence, and corporate representation. He is certified in grooming and professional image development, enhancing his ability to mentor individuals in personal branding and career readiness. Earlier in his career, Zaid contributed to SP Bernas Sdn. Bhd. as a Director, where he managed marketing strategies and project coordination for Extra Low Voltage (ELV) services. He also led business development initiatives in the event management industry through Exit Rock Event and provided consulting expertise in property management under A&A Property Management. An expert in investment strategy, Zaid brings a strategic mindset to all his ventures, focusing on sustainable growth, stakeholder value, and impactful brand presence. His dynamic career reflects a deep commitment to excellence, innovation, and leadership in business development and professional education.